Cloudinary is an award-winning image, video, and digital asset management solution used by more than 3M developers and 11,000 brands across every industry.
The Honor Roll was tasked with creating a print and interactive journey through their flagship data report on the state of the industry, as well as promotional support across video and social.
McLane Company is a Berkshire Hathaway-owned distribution company with a massive North American footprint and a 120-year history.
They partnered with THR on a brand update, including new messaging and positioning. We worked closely with marketing leaders, the executive leadership team, and teammates throughout the company. The result: a reimagined message and an evolved brand that bridge the past and position McLane strongly for the future. In addition, McLane partners with The Honor Roll to develop ongoing creative and brand strategies for its foodservice and private-label products.
TrustArc is a 20-year-old software company that has pioneered the field of data privacy. We partnered with them to rethink their visual identity through a new website and advance the company positioning to match the pace of data privacy changing with AI.
In addition to creating memorable campaigns for customers, we’re also reinforcing TrustArc’s strength for their very important private equity stakeholders.
Mattersight (now part of NiCE) is a personality-based call-routing software that uses AI to match callers with customer service agents. To train their model, they used hundreds of thousands of recorded calls, yielding a treasure trove of customer service calls gone wrong.
For this campaign, we animated the actual recorded calls, casting caller and agent as animals. The result: unexpected B2B creative.
When the Moody College of Communication at the University of Texas calls, you get your horns up and listen. The Honor Roll was tasked with helping tell the compelling story of the Radio-Television-Film department’s approach to the industry and helping raise their profile among film programs in the country.
After a successful messaging and advertising campaign, we were able to help move the program up several spots to being one of the top public programs in the country.
